On the other hand players tend to constantly whine about “the grind” in MMOs. In MMOs you usually gain rewards by killing mobs and doing quests. This is the game, period, if you don’t like it, don’t play it, similarly as if you don’t like games determined by who can headshot faster (the aimbotter), don’t play Counterstrike. Not like WoW made it a secret that it’s about killing mobs, your first task was a bunch of kobolds in a mine, then wolves, then bandits and so on. If you didn’t quit after an hour, that kind of indicates that you like this gameplay.
Then why do people cry about grinding, instead of just calling it “playing the game”? Because they don’t like playing the game. They play because their real or imaginary friends play it. They want rewards to gain imaginary social status in an imaginary world front of imaginary friends. In short: because they are morons.
They say that “we are forced to do repetitions” which is wrong on two levels: devs can’t add meaningful variety without changing the game. The mobs to kill are mobs. Them having kobold skin and having 10 HP against your 1 HP swing is not meaningfully different from having abyssal demon skin and 10M HP against your 1M HP swing. Ergo, adding more content is a myth. Especially when most people just click off the flavor text of the quests. The lore of WoW is a nonsense already with multiple timelines coexisting.
So what should devs do about players who whine about “the grind”? Ignore them! They don’t like the gameplay and want less of it, while expecting the rewards. Giving them takes away gameplay from everyone else too. If you got the reward, there is no character progression from doing the content, so the content is not done. Not many top level characters kill wolves in Elwyn, not because that content is bad, but because its rewards are not needed. Same for any content. If you give out all the rewards on day 1, no one will play on day 2.
Any attempt to bypass “the grind” is an attempt to cater to players who don’t like the game. It’s objectively worse than nerfing, as that caters to players who just suck in the game, but wish to play it. The “grind-whiners” don’t. They wish to be with their imaginary internet friends, but if there is nothing to do in the game, they won’t be there at the first place.
Finally we must address what’s the point in killing 100K power appropriate, graphically various mobs? Well, what’s the point in headshotting noobs in counterstrike? What’s the point in getting into the circle in PUBG? What’s the point in running all four bases in baseball? What’s the point running the Marathon?
These are games. Forms of entertainment and competition. Running faster than the other Marathon runner is the same as killing mobs faster. A game, a test of certain skillset. They are fine forms of spending free time. Those who don’t like them are free to do so. But their opinion should be ignored and developers should focus on those who actually pay to play.